The hair experts at L'Oreal report that a cowlick is caused by genetics, so you can thank your parents for that annoying disruption at the crown of your head. More obvious may be the cowlicks on the hairline surrounding the face, which you may not even have noticed on your favorite celebs like Blake Lively and Madonna. According to Healthline, cowlicks can sometimes be caused by external factors, like a surgery, or even a head injury.
While you can't get rid of it, you can certainly manage your cowlick. Stylist Rourk explains to Byrdie that the right cut can make all the difference, stating, "Cutting the hair short right at the cowlick will expose the cowlick even more." If you choose to have short hair, Rourk recommends letting the stylist know to leave extra length around the cowlick area, to keep it more manageable. To hide it, you can also try blow-drying a dampened cowlick with a rounded brush, and using hair-taming products can also help control it (via L'Oreal).
Rourk shares that her favorite way to handle a cowlick is to embrace it and treat it as a trademark to your look, stating, "They're unique to you and have personality."
